HIGHEST PAID YOUTUBERS

YouTube is growing enormously every year and now the number of people watching videos has reached 2 billion. 300 hours of video being uploaded to YouTube every single minute. Famous bloggers, that gained their popularity due to the high-quality and interesting content, can speak on different topics.

Professionals from the TV come to YouTube to have the freedom of speech. They start their shows, which production costs can be compared to the TV ones. Nowadays popular videos are not made hastily like it was a couple of years ago. But costs of generating unique and high-quality content pay off due to advertising. Big advertisers choose YouTube causing YouTubers to earn more and more money and attention from media. Everyone asks bloggers Yuri Dud’s favorite question “How much do you make?”. This question was examined in detail by Forbes Russia and they made a list of the Russian Youtubers, who earn the most. Based on their research, we are going to represent our list of the highest-paid Russian Bloggers.

1. LABELCOME, 4.5 million subscribers. Salary per year: $3,55 million. The most popular show is «What happened next?» and «Roast Battle». The biggest advertisers are Gazprom and Samsung.

2. Wylsacom, 9,6 million subscribers. Salary per year: $3,41 million. Channel was made by the famous tech blogger Valentin Petukhov in 2011. He has a big contract with Sberbank and recently became an ambassador. Also, he launched a special campaign with Megaphone and presented «Internet: Wylsacom Edition». 

3. “Chicken Curry” channel, 2,5 million subscribers. Salary per year: $1,13 million. The comedy channel was made by the popular Russian showman Alexander Gudkov. The most famous show is “Comment Out” with Vladimir Marconi as a host. Provocative jokes on the channel sometimes are on the edge of the law and morals, because of that many advertisers don’t work with them. 

4. “vDud” channel, 8,2 million subscribers. Salary per year: $980 thousand. The author of the channel, Yuri Dud, without a doubt, can be called the biggest interviewer on Russian YouTube. Among the permanent advertisers, we can list Hyundai car manufacturers and such services as Skyeng and Storytel. 

5. Lapenko channel, 2,8 million subscribers. Salary per year: $980 thousand. Talented comedian Anton Lapenko and his numerous imaginary characters have a huge fanbase that is actively watching the mini-series, which is made in the style of Russian and foreign classical films. Advertising integrates elaborately, for example, one of the characters cooks a turkey of the company “Indilight” and those characters, who put themselves into trouble the “Citimobile” taxi is always willing to help.